Tuesday, 24 June 2014

On Other Hand, We Denounce

But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful.

Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it?

But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure? Today’s popular version of lorem ipsum was first created for Aldus Corporation’s first desktop publishing program Aldus PageMaker in the mid-1980s for the Apple Macintosh.

[1] Art director Laura Perry adapted older forms of the lorem text from typography samples—it was, for example, widely used in Letraset catalogs in the 1960s and 1970s[1] (anecdotes suggest that the original use of the “Lorem ipsum” text was by Letraset, which was used for print layouts by advertising agencies as early as the 1970s). The text was frequently used in PageMaker templates.